25 years ago almost to the day I sat in the boardroom at the Leo Burnett building on West Wacker, Chicago trying to persuade Cathay Pacific to extend the agency’s relationship with them beyond traditional advertising.
Where Did It All Go Wrong, George?
22 August 2018
There’s an anecdote about the great Irish footballer George Best. He was lounging in a hotel bedroom with the then current Miss World waiting for room service. The waiter arrived with the ordered champagne. Entering the room and seeing two naked figures, at least one of whom he recognised he is said to have shaken his head: ‘Oh George, where did it all go wrong?’
In With The Old
10 August 2018
It is a common mistake to ignore history. We all do it, only realising it in later years when what is paraded as the latest thinking starts to look eerily familiar.